How to Continuously Grow & Improve Your Business With Customer Interviews
by
Étienne Garbugli
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Interview Script – Channels & Differentiation.xlsx
How to Continuously Grow & Improve Your Business With Customer Interviews
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How to Continuously Grow & Improve Your Business With Customer Interviews
Step-by-step process for finding your customers' unmet needs, deciding what to build, and refining your pitch & targeting.
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Table of contents
How to Continuously Grow & Improve Your Business With Customer Interviews
by
Étienne Garbugli
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Introduction
Introduction
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Lesson #1 – The Value of Interviewing Customers in B2B
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Lesson #1 – The Value of Interviewing Customers in B2B
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Lessons
Lessons
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Lesson #2 – Getting Started Interviewing Prospects & Customers
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Lesson #2 – Getting Started Interviewing Prospects & Customers
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Lesson #3 – Sourcing and Scheduling Interview Candidates
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Lesson #3 – Sourcing and Scheduling Interview Candidates
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Lesson #3 - Cold Email Sample Script
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Lesson #3 - Cold Email Sample Script
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Lesson #4 – Conducting Effective Customer Interviews
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Lesson #4 – Conducting Effective Customer Interviews
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Lesson #5 – Turning Interview Insights Into Action
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Lesson #5 – Turning Interview Insights Into Action
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Lesson #6 – Asking the Right Questions Each Step of the Way
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Lesson #6 – Asking the Right Questions Each Step of the Way
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Conclusion
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Conclusion
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Scripts, Templates & Worksheets
Scripts, Templates & Worksheets
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Interview Script – Finding Business Problems.xlsx
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Interview Script – Finding Business Problems.xlsx
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Interview Script – Value & ROI.xlsx
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Interview Script – Value & ROI.xlsx
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Interview Script – Buying Processes & Influencers.xlsx
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Interview Script – Buying Processes & Influencers.xlsx
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Interview Script – Channels & Differentiation.xlsx
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Interview Script – Channels & Differentiation.xlsx
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Contacts & Links
Contacts & Links
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Useful Links
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Useful Links
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Get in Touch
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Get in Touch
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