Want to Build Products Businesses Buy?

The Lean B2B Course includes 6+ hours of High-Quality Video Lessons, Worksheets and Templates expanding on the Lean B2B book.
Introduction
Lesson #1 - Introduction
3 mins
Lesson #2 - Why B2B?
8 mins
Lesson #3 - What Makes B2B Different?
10 mins
Lesson #4 - How Much Time Do I Need?
3 mins
Lesson #5 - Do I Need to Quit My Job?
3 mins
Finding & Contacting Early Adopters
Lesson #6 - Where It Starts
9 mins
Lesson #7 - Choosing a Market
9 mins
Lesson #8 - Finding Problems and Opportunities that Matter
5 mins
Lesson #9 - Finding Early Adopters
16 mins
Lesson #10 - Finding Early Advocates
4 mins
Lesson #11 - Selecting Early Adopters
2 mins
Lesson #12 - Leveraging Domain Credibility & Visibility
11 mins
Lesson #13 - Contacting Early Adopters
12 mins
Lesson #14 - How to Get Customer Interviews with Cold Emails
26 mins
Lesson #14 - Cold Email Sample Script
Finding the Right Business Problem
Lesson #15 - Why Interviews?
9 mins
Lesson #16 - The Code of Conduct for Customer Interviews
12 mins
Lesson #16 - Tips for Great Customer Development Interviews
Lesson #17 - Customer Discovery Interview Questions
11 mins
Lesson #17 - Customer Discovery Interview Questions 
Lesson #18 - Conducting Problem Interviews
16 mins
Lesson #19 - Analyzing the Results
12 mins
Validating the Solution
Lesson #20 - Problem-Solution Fit
13 mins
Lesson #20 - All Types of Endorsement
Lesson #21 - Creating a Minimum Viable Product
18 mins
Lesson #22 - Mapping the Buying Influencers
9 mins
Lesson #23 - Preparing Your Pitch
18 mins
Lesson #24 - Reengaging Prospects
5 mins
Lesson #24 - Reengagement Template
Lesson #25 - Conducting Solution Interviews
10 mins
Lesson #25 - Solution Interview Questions
Lesson #26 - Dealing with your First Purchase
3 mins
Lesson #26 - How to Deal With Your First Purchase
Lesson #27 - What to Do if the Prospect Doesn't Buy?
6 mins
Lesson #27 - The Reasons Why Prospects Don't Buy
Lesson #28 - Product-Market Fit
12 mins
Lesson #29 - To Pivot or Not to Pivot?
7 mins
Lesson #29 - All Types of Pivots
Lesson #30 - What Happened With the Business?
6 mins
Speeding Things Up
Lesson #31 - Common Challenges
18 mins
Lesson #32 - Speeding up Product-Market Validation
11 mins
Conclusion
Lesson #33 - Conclusion
3 mins
The Lean B2B Book
Lean_B2B_Ebook.pdf
6.55 MB
Lean_B2B_Epub.zip
2.13 MB
Exercise Templates
Lean_B2B_Printable_Task_List.docx
69.9 KB
Founder_Institute_10_Rules_Worksheet.pdf
297 KB
Lean_B2B_Money_Map.xlsx
23.7 KB
Lean_B2B_Value_Proposition_Hypotheses.xlsx
29.2 KB
Lean_B2B_Early_Adopters_List.xlsx
28.2 KB
Lean_B2B_Customer_Interview_Script.xlsx
12.3 KB
Lean_B2B_Problem_Assessment_Grid.xlsx
39.9 KB
Tony-Zambito-Buyer-Persona-Canvas.pdf
251 KB
Lean_B2B_Test_Plan.xlsx
23.1 KB
Lean_B2B_Printable_Jury_Map.docx
71.9 KB
Lean_B2B_Canvas.pdf
52.4 KB
Bonuses
How to Continuously Grow & Improve Your Business With Customer Interviews
(1h 11m 26s)
Contacts & Links
Useful Links
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